Apple
Apple

Apple

Preorders for Apple's colorful MacBook Neo come with a $25 gift card

fromTheregister

Apple's $599 MacBook Neo is a stylish compromise

Apple released the MacBook Neo at $599, featuring iPhone 16 Pro's A18 Pro chip, making it the company's most affordable MacBook with a colorful design and fanless operation.

The $599 MacBook Neo is Apple's cheapest Mac laptop yet

Apple launches the MacBook Neo at $599, featuring the A18 Pro chip, 8GB RAM, and aluminum design, positioning itself as an affordable alternative to higher-priced MacBook models.

Did Apple's $599 MacBook Neo just paint a target on the Google Chromebook's back? - Yanko Design

Apple's $599 MacBook Neo uses recycled A18 Pro mobile chips in a laptop form factor, directly competing with Chromebooks in education markets at $499.

Apple

Well, there goes any reason to buy an iPad Air

4 hours ago

Apple

Apple Just Released Its Cheapest MacBook Yet

Apple

Preorders for Apple's colorful MacBook Neo come with a $25 gift card

fromTheregister

Apple's $599 MacBook Neo is a stylish compromise

Apple released the MacBook Neo at $599, featuring iPhone 16 Pro's A18 Pro chip, making it the company's most affordable MacBook with a colorful design and fanless operation.

The $599 MacBook Neo is Apple's cheapest Mac laptop yet

Apple launches the MacBook Neo at $599, featuring the A18 Pro chip, 8GB RAM, and aluminum design, positioning itself as an affordable alternative to higher-priced MacBook models.

Did Apple's $599 MacBook Neo just paint a target on the Google Chromebook's back? - Yanko Design

Apple's $599 MacBook Neo uses recycled A18 Pro mobile chips in a laptop form factor, directly competing with Chromebooks in education markets at $499.

Well, there goes any reason to buy an iPad Air

Apple's MacBook Neo at $599 offers a full macOS experience with superior functionality compared to iPad Air, including proper multitasking, USB-C ports, and real keyboard/trackpad.

Apple

MacBook Neo vs. MacBook Air: Which is the better choice for you?

MacBook Neo versus an old MacBook Air: good luck

Used or refurbished M2 MacBook Air models offer better value than the new budget MacBook Neo, featuring superior processors, storage, displays, and connectivity despite higher prices.

3 hours ago

Apple

MacBook Neo vs. MacBook Air: Which is the better choice for you?

MacBook Neo versus an old MacBook Air: good luck

Used or refurbished M2 MacBook Air models offer better value than the new budget MacBook Neo, featuring superior processors, storage, displays, and connectivity despite higher prices.

more#macbook-comparison

#apple-product-launch

23 hours ago

Apple Just Released a Slew of Products Under $1,000

Apple released multiple new products starting at $599, including the budget-friendly MacBook Neo with iPhone-level processing power, alongside new iPad, iPhone, Air, Pro laptops, and studio displays.

Apple

iPhone 17e and MacBook Neo hands-on: SHIVALI BEST tests Apple devices

2 weeks ago

What to expect at Apple's product launch event on March 4

Apple is launching new MacBooks, iPhones, and iPads on March 4, 2026, including a budget-friendly MacBook with A18 Pro processor and MacBook Pro models with M5 Pro and Max chips.

23 hours ago

Apple Just Released a Slew of Products Under $1,000

Apple released multiple new products starting at $599, including the budget-friendly MacBook Neo with iPhone-level processing power, alongside new iPad, iPhone, Air, Pro laptops, and studio displays.

iPhone 17e and MacBook Neo hands-on: SHIVALI BEST tests Apple devices

Apple launched seven new devices including the iPhone 17e and MacBook Neo, both priced at £599 with enhanced storage and features designed to appeal to budget-conscious consumers and students.

more#apple-product-launch

2 weeks ago

What to expect at Apple's product launch event on March 4

Apple is launching new MacBooks, iPhones, and iPads on March 4, 2026, including a budget-friendly MacBook with A18 Pro processor and MacBook Pro models with M5 Pro and Max chips.

from24/7 Wall St.

10 hours ago

Apple's $5 Trillion March: Why the Gemini Partnership is the "Golden Goose" for 2026

Apple's cautious AI strategy positions it favorably compared to peers aggressively spending on AI infrastructure, as market sentiment shifts toward skepticism about AI implementation value.

#iphone-17e

22 hours ago

Apple

iPhone 17e vs. iPhone 17: I compared the two models to decide which has the better value

Apple

Verizon will give you the new iPhone 17e for free - no trade-in required

Apple

Get the iPhone 17e for $6 a month at AT&T - here's how

Apple Launch Week: New iPhones, M5 Macs, and a $599 MacBook Neo

Apple announced seven new products across iPhone, iPad, and Mac lines, including the budget MacBook Neo laptop and devices powered by new chips offering enhanced performance and features.

The iPhone 17e Is a Big Step Up for Apple's Most Affordable Phone

The iPhone 17e at $599 provides budget-friendly Apple ecosystem access with meaningful compromises in display brightness, camera capabilities, and screen size compared to higher-priced models.

iPhone 17e hands-on: Pretty in pink, with portraits enabled

The iPhone 17e adds MagSafe support and improved Portrait photography capabilities with better background blur detection compared to the iPhone 16e.

22 hours ago

iPhone 17e vs. iPhone 17: I compared the two models to decide which has the better value

The iPhone 17e offers 90% of the iPhone 17 experience at $599, making it an excellent value choice for users prioritizing affordability over premium features.

Verizon will give you the new iPhone 17e for free - no trade-in required

Verizon offers a free iPhone 17e with 256GB storage when switching or adding a new line to an Unlimited plan, featuring an A19 chip, 48MP camera, and 26-hour battery life.

Apple

Get the iPhone 17e for $6 a month at AT&T - here's how

Apple Launch Week: New iPhones, M5 Macs, and a $599 MacBook Neo

Apple announced seven new products across iPhone, iPad, and Mac lines, including the budget MacBook Neo laptop and devices powered by new chips offering enhanced performance and features.

The iPhone 17e Is a Big Step Up for Apple's Most Affordable Phone

The iPhone 17e at $599 provides budget-friendly Apple ecosystem access with meaningful compromises in display brightness, camera capabilities, and screen size compared to higher-priced models.

iPhone 17e hands-on: Pretty in pink, with portraits enabled

The iPhone 17e adds MagSafe support and improved Portrait photography capabilities with better background blur detection compared to the iPhone 16e.

more#iphone-17e

23 hours ago

I Ran Android On A MacBook And Even Airdropped Files To iPhone at MWC 2026... And You Can Too - Yanko Design

HONOR demonstrated seamless cross-platform screen mirroring and file sharing between its devices and Apple products, with bidirectional functionality and single-tap transfers at MWC 2026.

10 hours ago

macOS Tahoe 26.3.1 update will "upgrade" your M5's CPU to new "super" cores

On the M1 through the M4 (and on the MacBook Neo's A18 Pro, a relative of the M4 family), performance cores will stay performance cores, and efficiency cores will stay efficiency cores. The macOS 26.3.1 update is also required to support Apple's new Studio Displays.

Apple

6 hours ago

Apple Blocks US Users From Downloading ByteDance's Chinese Apps

Apple is blocking downloads of ByteDance apps including TikTok, CapCut, and Lemon8 from the US App Store starting January 19, 2025, under the Protecting Americans from Foreign Adversary Controlled Applications Act, though a January 22 deal transferred TikTok's US business to Silver Lake, Oracle, and MGX investors.

10 hours ago

Apple was quietly all over the world's biggest Android phone show, and that says a lot

Apple's influence permeated Mobile World Congress despite the company's absence, evident through professional production equipment using iPhones and third-party software enabling seamless integration with Apple devices.

9 hours ago

Apple Music Plans Transparency Tags for AI-Generated Tracks - TechRepublic

Apple Music is implementing transparency tags to identify AI-generated music, normalizing disclosure practices across streaming platforms as synthetic music volumes increase.

Apple launches $599 MacBook Neo, threatening windows PC market

Apple launches the $599 MacBook Neo, its most affordable laptop ever, using an iPhone A18 Pro chip to compete in the budget laptop market.

Apple

Apple launches a new 599 budget MacBook aimed at students

Apple

Meet the MacBook Neo, Apple's colorful answer to the Chromebook, starting at $599 | TechCrunch

fromThe Mercury News

Apple launches $599 MacBook Neo, threatening windows PC market

Apple launches the $599 MacBook Neo, its most affordable laptop ever, using an iPhone A18 Pro chip to compete in the budget laptop market.

Apple launches a new 599 budget MacBook aimed at students

Apple launches the MacBook Neo, a budget laptop priced at £599 featuring the A18 Pro chip, 13-inch display, and multiple color options targeting students.

#apple-product-announcements

Meet the MacBook Neo, Apple's colorful answer to the Chromebook, starting at $599 | TechCrunch

Apple launches MacBook Neo at $599, an entry-level laptop powered by A18 Pro chip targeting students and casual users with everyday computing needs.

more#budget-laptop

How to preorder the iPhone 17e, MacBook Air M5, and other new Apple devices

Apple released new devices including iPhone 17e, iPad Air M4, MacBook Air M5, MacBook Pro M5/M5 Max, and display models, all available for preorder with March 11 release date.

Apple

MacBook Neo, iPhone 17e, and everything else Apple announced this week | TechCrunch

How to preorder the iPhone 17e, MacBook Air M5, and other new Apple devices

Apple released new devices including iPhone 17e, iPad Air M4, MacBook Air M5, MacBook Pro M5/M5 Max, and display models, all available for preorder with March 11 release date.

more#apple-product-announcements

Apple

MacBook Neo, iPhone 17e, and everything else Apple announced this week | TechCrunch

These $500 Windows Laptops Show That the MacBook Neo Has Serious Competition

Apple's $599 MacBook Neo offers impressive specs, but Windows alternatives like the Asus Vivobook 14 provide superior RAM, storage, and ports at a lower price, though with trade-offs in display quality and touchpad experience.

Live blog: Every new Apple product and updates from the March event

Apple launches new hardware daily ahead of its March 4, 2026 special event, with expected announcements including M5 MacBooks, iPad 12, and iPhone 17E, plus potential touchscreen models later in the year.

#macbook-air-m5

Apple

The new MacBook Air debuts with a $50 gift card as the M4 model hits its best price

New MacBook Airs come with M5, double the storage, and higher starting prices

Apple refreshes MacBook Air with M5 chip, doubles base storage to 512GB, and raises starting prices by $100 across 13-inch and 15-inch models.

Apple

The new MacBook Air M5 costs $100 more - here's what that gets you

Apple

MacBook Air M5 vs. MacBook Air M4: What's changed beyond the Apple silicon

The new MacBook Air debuts with a $50 gift card as the M4 model hits its best price

Apple's new M5 MacBook Airs offer double the base storage and improved connectivity, but cost $100 more; discounted M4 models provide similar performance at lower prices.

New MacBook Airs come with M5, double the storage, and higher starting prices

Apple refreshes MacBook Air with M5 chip, doubles base storage to 512GB, and raises starting prices by $100 across 13-inch and 15-inch models.

The new MacBook Air M5 costs $100 more - here's what that gets you

Apple released the MacBook Air M5 with a $100 price increase to $1,099, featuring double the base storage at 512GB, faster SSDs, and a 10-core CPU and GPU processor.

Apple

MacBook Air M5 vs. MacBook Air M4: What's changed beyond the Apple silicon

more#macbook-air-m5

Two ESR Accessories That Fix the iPad's Most Frustrating Problems - Yanko Design

Third-party accessory makers like ESR design iPad ecosystems more effectively than Apple, offering flexible, affordable solutions that respect the device's hybrid nature.

fromRelay

Clockwise #646: An Email Job - Relay

The episode covers The Sims franchise status, explores whether hardware colors influence buying choices, examines Apple's new pricing strategy with iPhone 17e and MacBook Neo, and evaluates the Studio Display XDR's value proposition in the current market.

Apple

Apple's new Studio Display XDR monitor has limited functionality on older Silicon Macs

Apple's new Studio Display XDR monitor has limited compatibility with older Mac models, capping refresh rates at 60Hz for M1-M3 chips and providing no official support for Intel Macs.

BenQ's new Mac monitor could be a cheaper alternative to Apple's new Studio Display

BenQ's MA270S is a 5K display for Mac users priced at $999, offering $600 savings versus Apple's Studio Display while maintaining comparable image quality despite fewer premium features.

fromRelay

Clockwise #645: A Fan of the Fan - Relay

Clockwise discusses upcoming Apple products, weather technology, memory techniques, and urban transit payment systems with guests Paul Kafasis and Jeremy Burge.

How to get the MacBook Neo $499 education price - qualifications to know

The $499 price point makes cheap Windows PCs and Chromebooks much harder to justify. Plus, the Neo isn't the only Apple product that can offer some savings. The new iPad M4 Air, MacBook Pro, and MacBook Air are also available with educational savings.

Apple

What It's Like to Have a Brain Implant for 5 Years

Brain-computer interface technology enables users to control multiple devices and applications through thought, progressing from simple clicks to complex 2D cursor movements and smart home automation.

fromwww.mercurynews.com

Apple raises MacBook Air and Pro prices in face of memory crunch

Apple updated MacBook Air and MacBook Pro with faster M5 processors, raised prices, and doubled base storage amid industry memory chip shortages.

fromComputerworld

Apple unveils its next-gen M5 family of Mac laptops

Apple released M5 MacBook Air, M5 Pro and M5 Max MacBook Pros, and new Studio Displays, featuring chips engineered for AI with up to 30% faster performance and 4X faster AI operations.

fromBusiness Insider

Apple bumps up the prices of its new MacBook Air and MacBook Pro as global memory shortage continues

Apple increased MacBook prices by $100-$400 across models due to global memory shortage and AI-driven chip demand, while maintaining iPhone and iPad pricing.

Apple's New MacBook Air and MacBook Pro Have New Chips, More Storage, and Higher Prices

Apple updated MacBook Air to M5 chip with faster storage, and introduced M5 Pro and M5 Max chips for MacBook Pro with significantly improved CPU and GPU performance for AI workloads.

The new MacBook Pro M5 gives you more memory and storage - with a bigger price tag

Apple releases MacBook Pro M5 and M5 Max with $200 higher starting prices, enhanced storage, faster SSDs, improved battery life, and Wi-Fi 7 and Bluetooth 6 connectivity.

Apple brings its M5 Pro and Max silicon to the next MacBook Pro generation

Apple released M5 Pro and M5 Max MacBook Pros in 14-inch and 16-inch models with pre-orders starting March 4, featuring doubled base storage and increased pricing across the lineup.

The new MacBook Pro M5 gives you more memory and storage - with a bigger price tag

Apple releases MacBook Pro M5 and M5 Max with $200 higher starting prices, enhanced storage, faster SSDs, improved battery life, and Wi-Fi 7 and Bluetooth 6 connectivity.

Apple brings its M5 Pro and Max silicon to the next MacBook Pro generation

Apple released M5 Pro and M5 Max MacBook Pros in 14-inch and 16-inch models with pre-orders starting March 4, featuring doubled base storage and increased pricing across the lineup.

Apple announces new MacBook Air and Pro models with M5, M5 Pro, and M5 Max chips

Apple released MacBook Air and MacBook Pro models with M5, M5 Pro, and M5 Max processors, featuring faster cores, doubled base storage, Wi-Fi 7, and higher prices.

Apple Calls New M5 MacBook Pro Its Most Powerful Laptop Yet

Apple's M5 chips deliver up to 4x faster AI performance, doubled base storage, Wi-Fi 7 connectivity, and up to 24-hour battery life in new MacBook Air and Pro models.

The new MacBook Pro laptops are up to $400 more expensive than their predecessors, thanks to the RAM shortage | TechCrunch

Apple's new M5 Pro and M5 Max MacBook Pro chips deliver significant AI performance gains, but prices have increased substantially due to RAM shortages driven by AI infrastructure demand.

fromTheregister

Apple jacks up MacBook pricing with M5 Pro, Max debut

Apple raised MacBook Pro prices by $200 and MacBook Air prices by $100, offsetting DRAM shortage costs with doubled storage while introducing heterogeneous multi-die M5 chip architecture.

Apple unveils new MacBook Air and MacBook Pro with M5 | TechCrunch

Apple released M5-powered MacBook Air and MacBook Pro laptops optimized for AI tasks, offering up to 4x faster performance than M4 predecessors with enhanced battery life and connectivity features.

Apple launches M5 Pro and M5 Max chips

Apple introduced M5 Pro and M5 Max chips featuring 18-core CPUs with Fusion Architecture, delivering up to 2.5x higher multithreaded performance and advanced GPU capabilities for MacBook Pro.

Apple unveils M5 Pro and M5 Max chips with new 'Fusion Architecture' | TechCrunch

Apple introduced M5 Pro and M5 Max chips featuring 18-core CPUs, up to 40-core GPUs, and significantly improved AI performance for MacBook Pro.

M5 Pro and M5 Max are surprisingly big departures from older Apple Silicon

Apple's M5 Pro and M5 Max chips feature distinct GPU configurations, with M5 Max doubling M5 Pro's GPU cores, encoding engines, and memory bandwidth, plus a new third CPU core type optimized for multi-threaded performance.

Apple unveils new MacBook Air and MacBook Pro with M5 | TechCrunch

Apple released M5-powered MacBook Air and MacBook Pro laptops optimized for AI tasks, offering up to 4x faster performance than M4 predecessors with enhanced battery life and connectivity features.

Apple launches M5 Pro and M5 Max chips

Apple introduced M5 Pro and M5 Max chips featuring 18-core CPUs with Fusion Architecture, delivering up to 2.5x higher multithreaded performance and advanced GPU capabilities for MacBook Pro.

Apple unveils M5 Pro and M5 Max chips with new 'Fusion Architecture' | TechCrunch

Apple introduced M5 Pro and M5 Max chips featuring 18-core CPUs, up to 40-core GPUs, and significantly improved AI performance for MacBook Pro.

M5 Pro and M5 Max are surprisingly big departures from older Apple Silicon

The MacBook Air M5 starts at $1,099, up $100 from the M4

Apple released a refreshed MacBook Air with M5 chip, doubled base storage to 512GB, and increased the starting price to $1,099.

Apple's new Studio displays come with Thunderbolt 5 | TechCrunch

Apple released new Studio Display ($1,599) and Studio Display XDR ($3,299) with advanced cameras, improved audio, Thunderbolt 5 connectivity, and professional-grade display technology.

fromEntrepreneur

This Nostalgic Apple Product Is Making a Major Comeback - and You Can Thank Gen Z For It

Gen Z and young adults are purchasing used iPods to escape streaming fatigue and own their music libraries, with prices rising 60% since 2023 and search interest increasing 8% year-over-year.

Apple intros M5 Pro and Max MacBook Pros and its first new monitors in years

M5 Pro and Max chips feature significantly improved GPU cores and memory bandwidth, with M5 Pro offering up to 20 GPU cores and M5 Max up to 40, delivering approximately 20 percent performance gains alongside new Wi-Fi 7 and Bluetooth 6 connectivity.

Apple's new Studio Display XDR adds a Mini LED upgrade

Apple releases two new 5K monitors: the Studio Display at $1,599 and the premium Studio Display XDR at $3,299, both featuring 5K resolution, advanced cameras, and enhanced audio systems.

Apple reveals its new 5K mini-LED Studio Display XDR

The latter is a higher-end model aimed at content creators with a 27-inch 5K Retina XDR display that features a mini-LED display with 2,000-plus dimming zones, up to 2,000 nits of peak HDR brightness and a wider color gamut for improved accuracy. It also has a 120Hz refresh rate, addressing complaints about the relatively anemic 60Hz refresh rate of previous models.

Apple

The Untold Story of the Birth of the iPhone

The iPhone's 2007 debut resulted from years of experimental research, false starts, and interdisciplinary collaboration at Apple, beginning with tablet development before pivoting to phone technology.

Apple Gives the iPad Air a Small Power Boost

Apple released a new M4-powered iPad Air with modest upgrades including increased memory, improved networking, and a more efficient modem, maintaining the same $599 and $799 starting prices.

Apple speeds up the iPad Air with an M4 upgrade, starting at $599 | TechCrunch

Apple released the M4-powered iPad Air with 30% faster performance than M3, maintaining the same $599 starting price while offering enhanced AI capabilities and increased memory.

Apple

Apple keeps the iPad Air fresh with M4 chip upgrade and 12GB of RAM

Apple Gives the iPad Air a Small Power Boost

Apple released a new M4-powered iPad Air with modest upgrades including increased memory, improved networking, and a more efficient modem, maintaining the same $599 and $799 starting prices.

Apple speeds up the iPad Air with an M4 upgrade, starting at $599 | TechCrunch

Apple released the M4-powered iPad Air with 30% faster performance than M3, maintaining the same $599 starting price while offering enhanced AI capabilities and increased memory.