"Gordon Moore, a chip expert and co-founder of Intel, postulated that the number of transistors on microchips would double every 24 months or so thanks to advances in miniaturization technology. Transistors are the little switches that make digital processing happen. They control the flow of electricity the ones and zeros of computing. As transistors have shrunk, the price per transistor and thus the price of computing has plummeted."
"Today's entry-level MacBook Pro starts at $1,599. It has a 14-inch screen, 16 gigabytes of memory and a 512-gigabyte internal solid-state hard drive. The comparable MacBook Pro from five years ago, with the same memory and storage (but only a 13-inch screen), cost $1,799. Why has the price fallen? Pricing is an art form, and price tags can depend on a wide range of factors beyond the cost of labor and materials market positioning, competition, company culture, consumer psychology and so forth."
The entry-level MacBook Pro now costs $1,599, down $200 from a comparable model five years ago that sold for $1,799. The modern model includes a 14-inch screen, 16 GB of memory and a 512 GB solid-state drive. Price tags reflect factors beyond labor and materials, including market positioning, competition, company culture and consumer psychology. Apple often uses prices ending in 9 as a pricing pattern. Advances in chip miniaturization, summarized by Moore's law, have reduced price per transistor and lowered the overall cost of computing power over time.
Read at www.npr.org
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