"Ternus is slated for his coronation as Apple's CEO on September 1, and the Neo is not only a feather in his cap, but a likely indication of the company's approach to products going forward."
"The MacBook Neo has been a resounding success. It has the best build quality, screen, keyboard, speakers and trackpad that I've ever seen in a $600 laptop."
"It's a sign that Apple is getting more comfortable taking risks. The Neo, in being a budget laptop at all, is surprisingly un-Apple."
John Ternus played a pivotal role in the launch of the MacBook Neo, a budget laptop priced at $599. This product signifies Apple's willingness to take risks and adapt its strategy. The Neo features a mobile processor and 8GB of RAM, which diverges from Apple's traditional premium image. Despite these risks, the MacBook Neo has achieved success, boasting exceptional build quality and performance for its price. It represents a new direction for Apple, focusing on affordability without compromising quality.
Read at Engadget
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