
"Many of these same people are now hoping that Apple's next CEO will be Apple's current senior vice president of hardware engineering, John Ternus. They see Ternus as a "product guy" like Jobs. Or, probably more accurately, they see Ternus as a "product guy" unlike Cook. But I think that this does Cook a disservice. And for the good of the company, I hope whoever ends up taking the reins is as much like Cook as they are like Jobs."
"Just look at the groundbreaking new products-hardware, software, and services-Apple has released under Cook's leadership since 2011. In 2014, Apple released Apple Pay, which brought contactless mobile payments to the masses for the first time. A year later, in 2015, the company redefined the smartwatch with the Apple Watch. Also in 2015, Apple officially became a streaming services company, with the launch of Apple Music, giving the world its first competent alternative to Spotify."
Speculation that Tim Cook may step down next year generated little stock movement but intensified debate about Apple's leadership. Critics have labeled Cook an operations-oriented "bean counter" and argued he lacks visionary product instincts. Many favor John Ternus as a potential successor, viewing him as a more traditional "product guy." Cook has overseen notable product, software, and services launches since 2011, including Apple Pay (2014), the Apple Watch (2015), and Apple Music (2015), demonstrating substantial product leadership. A successor should retain Cook's operational strengths while also embodying visionary product thinking.
Read at Fast Company
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