"Enzor-DeMeo also stated, in a Verge interview, that he will not block ad blockers in Firefox because doing so would go against the company's mission to protect user rights and offer user choice. At the same time, he mentioned that blocking ad blockers could bring in an estimated $150 million in additional revenue. Just imagine the pushback from the Firefox community."
"AI-centric browsers are popping up all over the place. Perplexity has one, as does Microsoft, Brave, Opera, and many others. People are starting to warm up to the idea of AI being embedded in their browsers. According to a Market.US report, "The global AI browser market size is expected to be worth around USD $76.8 billion by 2034, from USD $4.5 billion in 2024, growing at a CAGR of 32.8% during the forecast period from 2025 to 2034." What will Linux users do? That's some impressive growth. However, let's consider who serves as the primary market for Firefox. Linux users."
Mozilla's new CEO, Anthony Enzor-DeMeo, plans to evolve Firefox into an AI-centric browser while keeping Firefox as the organization's cornerstone. The CEO said he will not block ad blockers, citing protection of user rights and user choice, though blocking could generate an estimated $150 million in additional revenue. AI-centric browsers from Perplexity, Microsoft, Brave, and Opera are proliferating, and market forecasts predict substantial growth. Firefox's primary audience includes Linux users and privacy-minded people who value control and an open internet, and those users are likely to resist prominent AI integration. There is no clear indication of how deeply AI will be embedded in the browser.
Read at ZDNET
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