Digest: Perplexity Abandons Ads to Protect Trust in AI; Havas Posts Gains in 'Transformative' Year; Nvidia Lands Multibillion-Dollar Meta Deal - ExchangeWire.com
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Digest: Perplexity Abandons Ads to Protect Trust in AI; Havas Posts Gains in 'Transformative' Year; Nvidia Lands Multibillion-Dollar Meta Deal - ExchangeWire.com
"Perplexity AI has withdrawn from advertising, citing concerns that sponsored content could undermine user confidence in its chatbot's answers. Executives confirmed this week that there are no current plans to progress with ads, following the start of their phaseout late last year. arguing that users must trust they are receiving the best possible answer if they are to remain engaged and willing to pay for subscriptions. Executives said the company's priority remains answer accuracy, maintaining that advertising may be fundamentally misaligned with user expectations."
"Havas reported global organic growth of +3.1% in 2025, exceeding its guidance range of +2.5% to +3.0%, as it reported net revenue of €2.78bn (£2.52bn) and continued margin expansion. This growth was supported by major account wins including Emirates' global media business, while net income rose 9.2% to €210m (£182.3m). Operating cash flow after working capital surged 53% to €360m (£314m), underscoring improved financial discipline alongside topline growth."
Perplexity AI withdrew from advertising to prevent sponsored content from undermining user confidence in chatbot answers. Executives confirmed no plans to resume ads after a phaseout begun late last year, arguing users must trust they receive the best possible answer and that advertising may be misaligned with user expectations. Havas reported 3.1% organic growth in 2025 with net revenue of €2.78bn (£2.52bn), net income rising 9.2% to €210m (£182.3m) and operating cash flow up 53% to €360m (£314m). Europe and North America delivered growth while Asia Pacific accounted for 9% of revenue; CEO Yannick Bolloré called 2025 a "transformative year" after the Euronext listing and Converged.AI rollout. Meta struck a multiyear agreement worth billions to purchase millions of advanced chips from Nvidia, reinforcing the chipmaker's g.
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