"Google is testing labeling some photos in the local hotel listings with "Good to Know" AI-generated descriptions of some of those photos. These labels seem to summarize what the photo and reviews say about the specific area of that hotel."
"Lluc wrote, ""Good to Know" AI description/summary text appearing in photos of the hotels listings on Google Hotels. For both owner photos and visitor photos, but it does not show on all the photos. It also includes a link to Hotel Prices.""
""Good to Know" AI description/summary text appearing in photos of the hotels listings on Google Hotels. For both owner photos and visitor photos, but it does not show on all the photos. It also includes a link to Hotel Prices. pic.twitter.com/j9uFhMHUfy- Lluc B. Penycate Ⓐ (@Lluc_SEO) January 31, 2026"
Google is testing AI-generated "Good to Know" labels on certain photos in local hotel listings. The labels summarize what the photo depicts and incorporate context from guest reviews about that specific area of the hotel. Labels appear on owner-uploaded and visitor photos but are not shown on every image. Each label can include a link to hotel prices. Visibility and reproducibility appear inconsistent across attempts and users. Examples of the feature have been captured in screenshots and videos shared online, showing the labels overlaying photos in hotel listings to give quick localized guidance.
Read at Search Engine Roundtable
Unable to calculate read time
Collection
[
|
...
]