Google introduced four Pixel 10 smartphones that significantly expand on-device artificial intelligence capabilities. The phones include a new feature called Magic Cue that recognizes context, fetches information stored on devices, and displays relevant data when needed. Google positions the Pixel 10 AI enhancements as a steady, incremental rollout since 2023, emphasizing improved processors and real-time capabilities such as pulling flight details from Gmail or Google Calendar. The company contrasted its steady AI additions with competitors’ slower or inconsistent AI rollouts and used advertisements to underscore faster consumer availability of AI features.
Google on Wednesday unveiled a new line-up of Pixel smartphones injected with another dose of artificial intelligence that's designed to do everything from fetch vital information stored on the devices to help improve photos as they're being taken. The AI expansion on the four Pixel 10 models amplifies Google's efforts to broaden the use of a technology that is already starting to reshape society.
Without mentioning the iPhone by name, Google has already been mocking Apple's missteps in online ads promoting the four new Pixel models as smartphones loaded with AI technology that consumers won't have to wait for more than a year to arrive. There has been a lot of hype about this and, frankly, a lot of broken promises, too, Google executive Rick Osterloh said during a 75-minute presentation in New York about the new Pixel phones.
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