"With big digital eyes and soft sounds, they're intentionally designed to look approachable. MORE: Labor vs. social robots? Humanoids focusing on accessibility were featured at Silicon Valley summit "We want the robot to be friendly and fun," CEO Ali Kashani told ABC7 News anchor Kristen Sze in an exclusive interview and tour of its headquarters. "When you see it on a sidewalk, you should actually want it there.""
"Kashani says the original spark came from a simple question: "Why move two-pound burritos in two-ton cars?" Today, Serve has about 2,000 robots fulfilling Uber Eats and DoorDash orders in seven U.S. cities, including Los Angeles. Kashani's own journey - growing up in Iran, leaving during political unrest, and later immersing himself in robotics in Canada before landing in Silicon Valley - shapes his belief that these machines can scale far beyond dense downtowns."
Serve Robotics builds small, autonomous sidewalk delivery robots designed with big digital eyes and soft sounds to appear approachable. The company evolved from Postmates and a robotics division spun out of Uber. About 2,000 robots fulfill Uber Eats and DoorDash orders in seven U.S. cities, including Los Angeles, Miami, and Atlanta. Robots travel sidewalks at up to 11 miles per hour after being loaded at restaurants. CEO Ali Kashani cites efficiency and a simple question—"Why move two-pound burritos in two-ton cars?"—as motivation. Serve is working with San Francisco officials on commercial launch and foresees suburban deployment in places like Palo Alto and San Mateo.
Read at ABC7 San Francisco
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