""Sometimes accidents happen or you're in the right place at the right time," Cuccio said during a recent interview with The School of Hard Knocks podcast."
""We said, I don't know. And they said, Who owns it? I said, Stephen, Tony, and Roberta. That's Star Nail," he said."
""When I say I invented them, I want to clarify that for all your viewers because I've seen a lot of people say a scientist invented them in 1950. Gel nails were not popular until '81. We put calcium, we put fiberglass in them, we made them more durable," he said. "I marketed them and made hundreds of millions of dollars on gel nails.""
Tony Cuccio began in 1981 with $200 on Venice Beach and, with his wife Roberta, sold makeup from a five‑square‑foot stand and evening street locations. Customer demand for wholesale led to the creation of Star Nail. Gel nails became the product cornerstone after formula improvements that added calcium and fiberglass for durability and aggressive marketing turned them into a major revenue driver. Cuccio reinvested profits, kept overhead minimal, expanded distribution internationally, and grew the business into Cuccio Global Distribution, achieving approximately $2 billion in total sales across 90 countries.
Read at Fortune
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