The article highlights Costco's Kirkland Signature brand, particularly its liquors, which, despite skepticism about their quality, have garnered praise. The author, seasoned in the bar industry, shares personal experiences of being pleasantly surprised by Kirkland spirits during U.S. visits. While acknowledging they aren't top-shelf, many of these liquors stand out in cocktails and can be enjoyed neat. The author emphasizes the importance of quality vodka, arguing that its smoothness and clean characteristics are crucial, contrasting the common misconceptions about vodka's neutrality.
Kirkland Signature liquors, while not top-shelf, offer great value and quality, making them suitable for cocktails or sipping neat.
A good vodka should have a smooth, velvety mouthfeel and be crisp and clean, countering the misconception that quality doesn't matter.
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