Starbucks is set to launch four new Frappuccino flavors this July, including Salted Caramel Mocha, Strawberry Matcha, Brown Sugar, and the limited-time Firework Frappuccino. The Firework Frappuccino, designed to celebrate Independence Day, features a Summer Berry and coconut milk base, topped with cold foam. However, while customers are thrilled about the new offerings, many baristas express discontent, noting that the introduction of these complex drinks contradicts Starbucks' goal to simplify their menu for quicker service. CEO Brian Niccol aimed to streamline operations, leading to criticism from staff about longer wait times.
While many customers seem to be excited about the new Frappuccinos, baristas online are less than happy - complaining that the new fraps go against the company's goal to "simplify" the menu.
According to an apparent employee on Reddit, the Firework Frappuccino is made with a Summer Berry and coconut milk base, pearls, puree and cold foam.
When CEO Brian Niccol first took charge of the company, he noted that one of his priorities to accelerate growth would be to simplify the "overly complex" menu.
This is gonna suuuuuck so much to make quickly.
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