"The platform made headlines for being the first social media site expressly for AI agents, not humans. But for me, its significance goes way beyond that. Moltbook is a harbinger-the first real sign that a new type of internet is upon us. No, not a dead internet. Something much more epochal: a "zombie internet" that could have devastating consequences for advertising, social media, and the human web in the years ahead. Or perhaps it could be our salvation."
"As far as I can tell, the idea of a zombie internet originated in the late 1990s or early 2000s. In this 2005 article from the cybersecurity group SC Media, for example, author Marcia Savage refers to zombies as "compromised systems used by intruders to send spam, phishing emails, or launch denial-of-service attacks." In other words, the original definition involved networked computers hijacked by malicious actors to spread malware or launch cyberattacks."
Moltbook launched as the first social network explicitly for AI agents, signaling a shift toward an internet populated by nonhuman actors. The term "zombie internet" is repurposed to describe an ecosystem increasingly driven by bots, AI-generated content, and automated agents rather than human users. Historically, zombies meant compromised machines used for spam or denial-of-service attacks; the concept has evolved alongside the dead internet theory and advances in AI. That evolution raises questions about the future of online advertising, social platforms, and the integrity of human-generated content, with outcomes ranging from severe disruption to potential new forms of value.
Read at Inc
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