"This feature, which is only rolling out to the Amazon Shopping app on iOS for now, lets you pan your camera around a room or focus on a specific product. Amazon says Lens Live will use an object detection model to identify the products shown on your camera in real-time, and then compare them against the billions of products on its marketplace."
"Once it finds similar items, Lens Live will display them in a swipeable carousel, where it will also show options to add products to your cart or wishlist. It sounds like Amazon's take on Google's Gemini Live, an AI-powered assistant that similarly lets you scan things in your environment and ask questions about them. The difference is that Amazon's AI tool puts a big "buy" button on everything you see."
"Lens Live also integrates Amazon's AI assistant Rufus to summarize product descriptions and answer questions about them. The feature builds upon the existing capabilities of Amazon's visual search features, which let you search for products by uploading an image, scanning a barcode, or snapping a picture in the Amazon Shopping app. Amazon plans on bringing Lens Live to more customers in the "coming weeks.""
Lens Live lets iOS Amazon Shopping app users scan real-world objects with their camera to surface matching marketplace listings in real time. The feature uses an object detection model to identify items in the environment and compare them against billions of marketplace products. Matching items appear in a swipeable carousel with options to add to cart or wishlist. Lens Live integrates the AI assistant Rufus to summarize product descriptions and answer questions. The capability extends Amazon's visual search tools that support image uploads, barcode scanning, and in-app photos. Rollout will expand to more customers in the coming weeks.
Read at The Verge
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