"Mylow, a shopping assistant powered by ChatGPT that launched in March, is already driving double the conversion rate for online shoppers compared to those who don't use it. But looking ahead, Joe Cano, Lowe's svp of digital commerce, said the company envisions doing more with AI-powered visualization to help people figure out what to buy - for example, what products they need to create a midcentury modern dream kitchen, or what furniture and fixtures would complete their country cottage office."
""You're going to start to be able to take a picture of your kitchen and reimagine it in real time, and go from inspiration to installation," he said. "It's going to be almost a Pinterest-type experience. 'What is your style, what do you like?'" Rather than use AI as a gimmick, Cano said Lowe's is focused on figuring out ways to be helpful and build customer trust - like using agentic shopping to surface product recommendations."
"But at Lowe's, investing more in AI and personalized curation is just part of an overall e-commerce growth strategy. Online sales grew by 11.4% in the third quarter of 2025, driven in part by more traffic. It also plans to continue to expand its marketplace that launched in the fall of 2024 to help drive more categories. Cano also said Lowe's will be adding more video content to its product description pages,"
Mylow, a ChatGPT-powered shopping assistant launched in March, drives roughly double the conversion rate for users compared with nonusers. Lowe's plans to expand AI-powered visualization tools that let shoppers reimagine rooms from photos, receive style-based product recommendations, and move from inspiration to installation. The company emphasizes helpful, trust-building AI features like agentic shopping to surface targeted product suggestions. Online sales rose 11.4% in Q3 2025, supported by higher traffic, marketplace expansion launched in fall 2024, and increased SEO and paid-ad investments. Lowe's will add more video to product pages, especially for high-ticket items.
Read at Digiday
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