"But holiday sales have lost their spark, and the discounts don't feel like those of Christmases past. The truth is, there's more onus than ever before on shoppers to vet the deals and offers they see during holiday sales. Shady marketing, inflated MSRPs, and other deceptive tactics have infiltrated the online shopping experience and seem to be happening more than ever."
"Thankfully, several free tools are available to help you avoid these pitfalls, and I recommend using them throughout the year to ensure you're getting the best possible savings. Price tracking is easy, and in most cases, it's completely free of charge. Combined with other smart moves, such as thorough pre-purchase research, you can be confident in all your online purchases this holiday season."
Nearly every retailer prepares for the holiday shopping season, with Black Friday approaching and consumers seeking lower prices. Holiday sales increasingly use shady marketing, inflated MSRPs, and other deceptive tactics, placing more responsibility on shoppers to vet deals. Several free price-tracking tools can help consumers avoid these pitfalls year-round. Price trackers typically require a product link and then retrieve and display price history in an easy-to-read format to assess deal quality. Combining price tracking with thorough pre-purchase research increases confidence in online purchases. Five notable price-tracking tools are recommended for comparing discounts and monitoring price trends.
Read at ZDNET
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