Dior is under fire in Korea for its inadequate response to a significant data breach that compromised customers' personal details. The luxury brand failed to notify the Korea Internet & Security Agency (KISA) after acknowledging the breach, which exposed sensitive information but did not include financial data. The breach, which occurred on May 7, also affects customers in China, revealing personal data of affluent consumers. This incident raises serious concerns about compliance with data protection laws and the expectations from luxury brands regarding customer privacy.
Dior faces backlash in Korea for failing to adequately respond to a data breach that exposed customer information, including contact details and preferences.
The company notified authorities of the breach but neglected to report it to the Korea Internet & Security Agency, which is required by law.
Dior's breach affected customer data in China as well, revealing sensitive details about affluent clients and sparked significant concern regarding privacy.
The incident highlights the importance of adherence to data protection laws, with consumers increasingly demanding accountability and transparency from luxury brands.
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