""Our business community will also benefit from Sunday metering because it encourages parking turnover, allowing more customers to visit these establishments," said Josh Rowan, the transportation director, in a city press release."
"The city has implemented hourly flex pricing for parking meters over the last few years, ranging from $2 to $6, to manage periods of high demand and to keep cars moving."
"When the city started charging for parking at Lake Merritt on Sundays in 2023, long-time Oaklanders, especially low-income Black and brown residents, told us they felt like it was a way to force them to leave."
Starting April 12, Oakland will enforce parking meter fees on Sundays, following a nearly 100-day grace period. The policy, initiated on January 4, aims to encourage shorter parking durations, facilitating access for more drivers and generating revenue. The city estimates an annual revenue of $1.7 million from this initiative, which will support the general fund. While the business community supports the change for increased customer turnover, concerns about gentrification and economic displacement have been raised by long-time residents, particularly among low-income Black and brown communities.
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