
"We are not enthusiastic about the Miami issue, but we have to be involved in everything. The limits are set by the football management and Hansi Flick. Playing the Super Cup in Jeddah is profitable for the club. It gives us the pleasure of bringing in money, just like in Miami. Money will be made in Miami. Villarreal and Barça will be the biggest beneficiaries."
"The American market interests us. The tours were very profitable. This gives us the option of adding sponsors and promoting our image. Most of the funds that have financed Espai Barça are American. It is an important market and this summer they are organising the World Cup. Interest in the United States is growing. This is generating the emergence of sponsors. The NBA wants to come to Europe and wants to reach agreements with the Euroleague or set up a league itself. There is growing interest in European sport."
"The nuance is that we have stopped earning money, we have not lost money. But we will compensate for this with Montjuic and with the money from the match in Miami, which was not budgeted for."
FC Barcelona defended holding the Villarreal-Barcelona match in Miami despite backlash from players and other La Liga teams. The club emphasized that such fixtures generate financial and promotional benefits, with the Super Cup in Jeddah described as profitable. Football management and Hansi Flick set limits on participation. The American market is highlighted as strategically important, with tours proving profitable and American funds financing much of Espai Barça. The club noted that it did not lose money from the Miami match, that some earnings were unbudgeted, and that compensation will come via Montjuic revenues and the Miami proceeds while pursuing broader global-brand expansion.
Read at Barca Universal
Unable to calculate read time
Collection
[
|
...
]