"Kylie Cosmetics fans aren't the only ones nostalgic for King Kylie - Kylie Jenner is, too. Spurred by a major milestone, aka Kylie Cosmetics' 10th anniversary, the youngest member of the KarJenner clan has been throwing it back to her iconic mid-2010s phase, marked by her bold, ever-changing hair colors. She's commemorating the occasion by dropping a limited-edition collection, out on Saturday, Oct. 18, inspired by the era, which includes eyeshadow palettes, lip glosses, and the OG products that started her billion-dollar empire, lip kits."
"Since she's also a ready-to-wear entrepreneur, this blast-from-the-past collection dabbled into merch, which includes some iconic King Kylie homage pieces she modeled herself. Kylie's Bodycon Dress Part of her highly successful business MO is starring in her brands' campaigns and teasing the drops days ahead of launch. She's been leaning into the same strategy for the King Kylie collection, unveiling new campaign photos and details nearly daily."
Kylie Jenner is marking Kylie Cosmetics' 10th anniversary with a limited-edition King Kylie collection launching Saturday, Oct. 18. The drop includes eyeshadow palettes, lip glosses, and original lip kits that helped establish the brand. The collection expands into ready-to-wear merch featuring King Kylie homage pieces such as T-shirts, caps, tube tops, loungewear, and items printed with a pink-haired photo of Jenner. Campaign photos and product details have been revealed frequently. The merch lineup highlights a teeny bodycon dress with a deep scoop neckline and a matching tote, with many pieces extremely limited and available at a Los Angeles pop-up.
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