""Showing Thanksgiving Day wasn't AMC's idea, but an initiative from Screenvision Media, a cinema advertising company that co-organized the Frame Forward festival. According to AMC, Screenvision's pre-show advertising packages run \"in fewer than 30 percent of AMC's U.S. locations.\" \"AMC was not involved in the creation of the content or the initiative and has informed Screenvision that AMC locations will not participate,\" the statement concluded.""
""Stand firm against AI in film! Make them listen and they WILL listen! Never underestimate the power of your voice!""
""hot garbage.""
An AI-generated short titled Thanksgiving Day won the inaugural Frame Forward Animated AI Film Festival and received a nationwide theatrical release as part of the prize. Social media users reported the short playing in AMC pre-show programming, prompting widespread backlash and calls for boycotts. AMC clarified that the screening originated from Screenvision Media, a cinema advertising company, and that Screenvision's pre-show packages run in fewer than 30 percent of AMC locations. AMC stated it was not involved in creating the content and informed Screenvision that AMC locations will not participate. Public outcry influenced the decision and public response celebrated the reversal.
Read at Fast Company
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