On July 11, 7-Eleven offers a free small Slurpee at participating locations to celebrate its 98th birthday. The event features the return of the Mountain Dew Infinite Swirl flavor, along with temporary tongue tattoos shaped like the brand's signature "S." Additional promotions include another free Slurpee for rewards members before July 31 and a discount code for $7.11 off a $20 purchase via the 7NOW Delivery app. 7-Eleven also continues its celebration with daily $5,000 prize giveaways through its apps. The Slurpee originated in the late 1950s when Omar Knedlik created a slushy drink machine.
"This Slurpee Day, we're mixing things up with new flavors, our celebratory swag and even a twist designed to mark tastebuds in the coolest way possible," said Marissa Jarratt, executive vice president and chief marketing and sustainability officer at 7-Eleven, Inc.
7-Eleven offers its patrons a free small Slurpee drink at participating 7-Eleven, Speedway and Stripes locations nationwide while the Mountain Dew Infinite Swirl flavor makes its return for a limited time.
The company also offers special birthday-themed merchandise and $7.11 off a purchase of $20 or more on Friday by using the code 711DAY via the 7NOW Delivery app.
The Slurpee found its humble origins in the late 1950s when Dairy Queen owner Omar Knedlik of Kansas City started putting bottles of soda in the freezer to quickly chill them.
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