Marshmallow Fluff, a New England comfort food, traces its origins back to the early 1910s with founders Emma and Amory Curtis from Massachusetts. They launched the Curtis Marshmallow Company, producing Snowflake Marshmallow Crème, the first marshmallow spread. Archibald Query, in 1917, created Marshmallow Fluff and sold it locally but ceased after sugar rations during WWI. The recipe was later acquired by H. Allen Durkee and Fred L. Mower, who opened a factory in 1929, leading to the mass production of Marshmallow Fluff.
Marshmallow Fluff is the ultimate New England comfort food, known for being the signature ingredient in the fluffernutter sandwich, alongside peanut butter.
Siblings Emma and Amory Curtis founded the Curtis Marshmallow Company in Melrose, Massachusetts, introducing the first-ever marshmallow spread in the early 1910s.
Archibald Query invented Marshmallow Fluff in 1917 and began selling it locally until sugar rations forced him to stop production.
Durkee and Mower purchased Query's recipe for $500 and, after years of small-scale sales, opened a factory in 1929, scaling the production of Marshmallow Fluff.
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