"Sprinkle in the food marketing slogans like "guilty pleasures," which further solidified the neural pathways in your brain: veggies=good, sweets=bad. It's no wonder most people believe that dessert must be served with a side of guilt. As a result of these childhood memories and experiences, you may have internalized the following messages: If you eat dessert, eat it quickly because you're obsessed and out of control. (Thanks, Cookie Monster!)"
"Fortunately, child feeding practices have changed since my childhood, thanks in large part to the revolutionary dietitian Ellyn Satter, who founded the Satter Division of Responsibility in Feeding. She recommends serving children dessert with their meal, as in on the same plate. Why make it a game or a power struggle? The child can eat the cookies first or last, but the key is not to make dessert a big deal—to treat it just like all the other foods on the plate."
"These same child-feeding practices work well on adults, too. Instead of avoiding or fearing Halloween candy this season, you can plan on eating a few pieces with dinner. Make it part of the meal. Human taste buds are designed to prefer sweet and fat combos. It's no coincidence that the carb/fat combo provides a dense energy source that we were made to crave. It is how we survived famines as a species."
Childhood experiences and food marketing often create neural associations that label vegetables as good and sweets as bad, promoting guilt around dessert. Common internalized messages include eating dessert quickly, needing to earn dessert, and feeling guilty for enjoying sweets. Modern feeding guidance from the Satter Division of Responsibility recommends serving dessert on the same plate as the meal so it is not a power struggle and is treated like other foods. Applying these practices to adults can reduce fear of sweets; planning a few pieces of candy with dinner normalizes consumption and leverages innate preferences for sweet-fat combinations.
Read at Psychology Today
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