"Americans gave $4 billion to nonprofits on GivingTuesday in 2025, an increase from the $3.6 billion they gave in 2024, according to estimates from the nonprofit GivingTuesday. More people also volunteered their time on the Tuesday after Thanksgiving this year, which fell on Dec. 2 and has become a major fundraising day for nonprofits. This year, 11.1 million people in the U.S. volunteered, up from, 9.2 million last year."
"GivingTuesday started in 2012 as a hashtag and a project of the 92nd St Y in New York and has since become an independent nonprofit. The organization estimates how much was given and how many people volunteer using data from a wide variety of sources, including giving platforms, payment processors and software applications that nonprofits use. GivingTuesday does not include donations from corporations or foundations in their estimate, Rosenbaum said, as they are focused on the everyday generosity of individuals."
Americans gave $4 billion to nonprofits on GivingTuesday 2025, up from $3.6 billion in 2024, and 11.1 million people volunteered, up from 9.2 million. Overall donations increased 8.1% after adjusting for inflation, and average donation sizes have risen over time. GivingTuesday started in 2012 as a hashtag and a project of the 92nd Street Y and later became an independent nonprofit. The organization estimates giving and volunteering using data from giving platforms, payment processors and nonprofit software. Estimates exclude corporate and foundation donations and emphasize individual generosity. Volunteering often includes mutual aid, family, or neighbor support and can increase impact without financial cost.
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