Ford's EV Retreat Comes With A $19.5 Billion Price Tag
Briefly

Ford's EV Retreat Comes With A $19.5 Billion Price Tag
"Electric vehicles didn't exactly materialize in the U.S. like many legacy automakers expected. Or, more realistically, haven't materialized yet. The American market certainly isn't on track go 45% electric by 2030, as Ford says it planned for. So now, despite investing billions of dollars in manufacturing and R&D, it has begun a pullback from an all-electric future and is now setting its sights on hybrids, extended-range electric vehicles and cheaper gas cars as well. But pivoting from existing plans is an expensive process."
"That's what Ford announced yesterday. The F-150 Lightning EV is dead, the next one will be an extended-range EV with a gas engine, a next-generation all-electric F-150 and a new electric van have been canceled, a battery plant will be used to make energy storage systems for AI data centers instead, and the immediate focus is on gas cars and hybrids."
U.S. electric vehicle adoption has lagged expectations, preventing the market from reaching a projected 45% electrified share by 2030. Ford currently gets about 17% of global volume from electrified vehicles and had aimed to reach 50% by 2030, but is shifting away from a BEV-first strategy toward hybrids, extended-range EVs and lower-cost gasoline models. The company canceled multiple electric programs — including the next all-electric F-150, a new electric van, and a future F-150 Lightning — and repurposed a battery plant to build energy-storage systems for AI data centers. The strategic pivot will generate nearly $20 billion in special charges over the next five years.
Read at insideevs.com
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