"Text ads on the search results page will now be grouped with a single 'Sponsored results' label. This new, larger label stays visible as people scroll, making it clear which results are sponsored, upholding our industry-leading standards for ad label prominence. We're also adding a new 'Hide sponsored results' control that allows you to collapse text ads with a single click if you want to focus only on organic results."
"We've rolled out an upgraded AI-powered feature in Discover that helps you stay up to date on trending topics you care about. It'll show brief previews that you can expand to see more information, plus links to continue exploring content on the web. Our testing shows this makes it easier to catch up on stories from a wide range of publishers and creators. This feature is now available in the U.S., South Korea and India."
Search will group text ads under a single persistent 'Sponsored results' label that remains visible during scrolling and introduces a 'Hide sponsored results' control to collapse text ads and surface organic results. Lens gains a Create mode allowing users to snap or select photos in the Google app on Android or iOS and instantly transform images with AI assistance. Discover receives an upgraded AI-powered experience that surfaces brief, expandable previews of trending topics with links to further web content. Testing indicates the Discover upgrade helps users catch up on stories across many publishers and creators, with availability in the U.S., South Korea, and India.
Read at Social Media Today
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