Stanley's First-Ever Bag Has a Pocket Just for Your Tumbler - Yanko Design
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Stanley's First-Ever Bag Has a Pocket Just for Your Tumbler - Yanko Design
"The whole idea behind reusable tumblers is to always have water (or your favorite beverage) with you wherever you go. But sometimes, the bags we use aren't sturdy enough to carry them around, so we just leave them at home. This bag from Stanley solves that particular problem with a tumbler securing belt and pocket, which is compatible with the 40-ounce Quencher® ProTour or Vitalize™ Shaker and gives you easy access to them whenever you need a sip."
"The way it's designed means it can match any lifestyle, whether you're heading to the office, the gym, or just running your errands. It has a zippered main compartment that provides secure and spacious storage for all the bigger items you need to haul around. There's also an interior laptop sleeve to keep your laptop and other gadgets safe and scratch-free."
Stanley, capitalizing on the pandemic-driven popularity of its reusable tumblers among influencers and consumers, has introduced its first-ever bag: the Stanley 1913 Vitalize™ Macro Method Tote. While the bag's primary feature is a tumbler-securing belt and pocket compatible with Stanley's 40-ounce Quencher® ProTour or Vitalize™ Shaker, it functions as a comprehensive daily carrier. The tote includes a spacious zippered main compartment, an interior laptop sleeve for device protection, and an easy-access front pocket. Designed to accommodate various lifestyles—whether office, gym, or errands—the bag addresses a practical problem: people often leave their tumblers at home because existing bags lack proper support. This expansion represents Stanley's strategy to leverage its established brand loyalty and transform its tumbler phenomenon into a broader lifestyle product ecosystem.
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