"At $350, this paddle is basically the Hermès Birkin of the pickleball world. For context, professional tennis players like Carlos Alcaraz swing rackets that cost $299. But here we are, in a timeline where a paddle designed to hit a plastic ball over a net somehow commands a higher price than equipment used at Wimbledon. The paddle sold out in under three hours during its initial release, which either says something profound about consumer behavior or absolutely nothing at all."
"According to Tesla and Selkirk, this isn't just some branded merchandise with a logo slapped on it. This is apparently a genuine engineering collaboration that involved actual wind tunnel testing. Yes, the same aerodynamic technology that helps Tesla vehicles slice through air resistance has now been applied to your weekend hobby. The paddle features an elongated form with an open-air throat design and rounded, edgeless perimeter, all calculated to reduce drag while increasing your reach on the court."
Tesla and Selkirk Sport released the limited-edition Tesla Plaid Pickleball Paddle priced at $350, which sold out in under three hours. The paddle resulted from an engineering collaboration that included wind-tunnel testing and aerodynamic design choices such as an elongated form, open-air throat, and rounded edgeless perimeter to reduce drag and extend reach. Construction uses a two-ply carbon fiber face, a full-foam core, Selkirk's patent-pending InfiniGrit Surface to generate spin, and an integrated MOI Tuning System. The paddle weighs between 7.8 and 8.1 ounces and drew attention for its premium pricing compared with tennis rackets.
Read at Yanko Design - Modern Industrial Design News
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