Joya Nandurdikar, founder of Untitled Design, believes design can preserve cultural heritage while expressing modernity. Through her firm and recently launched furniture line Furgonomics, she collaborates with artisans to create contemporary interiors that honor traditional crafts. These collaborations foster unexpected ideas born from shared moments. Nandurdikar values both the collective engagement with artisans and her own moments of solitude. She also has aspirations to delve into curation, recognizing its potential to connect historical narratives with contemporary dialogues through art.
Joya Nandurdikar emphasizes that design is not only a form of expression but also a tool for cultural preservation, blending traditional and contemporary techniques.
The designer finds magic in collaborations with artisans, believing that the energy created during these interactions leads to unexpected and meaningful ideas.
Nandurdikar's firm, Untitled Design, focuses on responsible luxury, aiming to reintroduce and reinterpret lost crafts for a wider audience through tailored projects.
She expresses a desire to explore curation, seeing it as a way to shape narratives through art that evoke emotion and reflection in viewers.
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