DeviantArt has evolved to help artists monetize their work, addressing the challenges of managing multiple platforms for income. In 2025, artists sold over $23 million worth of art on the platform, a significant increase from previous years. DeviantArt operates without third-party advertising, taking a small percentage of artists' earnings, which aligns the platform's success with that of the artists. This model fosters a supportive environment for creators, allowing them to focus on their art while generating income.
"In 2025, artists sold over $23 million worth of work on the platform. That's 11 times more than in 2022, and more than the previous five years combined."
"DeviantArt operates on a simple principle: it takes a small percentage of artists' earnings. Platform fees start as low as 2.5%, which is super-low for a creative marketplace."
"The platform carries no third-party advertising. None. That means your work isn't a backdrop for someone else's brand, and the platform isn't making money by selling your audience's attention to the highest bidder."
"When you succeed, DeviantArt succeeds. That's a very different relationship to normal social platforms, which profit whether you earn anything or not."
Read at Creative Boom
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