
"There are so many incredible mockup resources you can use. Some of my favourites; The Brand Identity (particularly good for adding motion in your projects) and Bendito (who really nail their art direction, so will often have mockups that feel really appropriate for the project) Very quickly, viewing your versions and his side by side will highlight your point without ruffling too many feathers."
"But the real issue is that studios use the same five billboard or iPhone mockups over and over. We don't need to rely on AI to break up the monotony. Use a marketplace like Supply Family to find mockups from smaller creators that aren't in common circulation. Collect any that you find. Start a board or resources channel where you can drop in easy to grab, simple to use files you love. So that the excuse of 'speed' using AI is null."
Redo the worst offending examples and present ready-to-go visuals you love to demonstrate improvements. Use mockup resources such as The Brand Identity for motion and Bendito for art-direction-appropriate scenes to make presentations feel tailored. Place your versions side-by-side with existing work to quickly highlight differences without creating friction. Avoid relying on AI as a novelty; studios often reuse the same billboard and iPhone mockups, creating monotony. Source mockups from smaller creators via marketplaces like Supply Family, collect them, and maintain a shared board or resources channel for fast access. Run a workshop to review printed work, focus feedback on studio output rather than individual taste, and recycle weaker pieces to raise quality.
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