'Users want it': Grindr is now selling erectile dysfunction drugs
Briefly

Grindr has introduced Woodwork, a telehealth service to provide erectile dysfunction medications, catering specifically to LGBTQ users. Available in Illinois and Pennsylvania now, it will expand nationwide throughout 2025. CEO George Arison highlighted the substantial portion of users already utilizing such medications, identifying a significant market opportunity. Collaborating with OpenLoop, Grindr ensures access to inclusive care through trained clinicians. This initiative, part of a broader strategy to enhance Grindr’s platform with features like AI chatbots and expanded social tools, aims to foster a community-centric experience and better serve its users' unique needs.
Grindr's new telehealth service, Woodwork, will provide access to erectile dysfunction medications specifically tailored to its LGBTQ user base.
Grindr CEO George Arison emphasizes that Woodwork represents an opportunity to address user needs with care that's inclusive and relevant to their experiences.
With training in inclusive care, OpenLoop's clinicians will prescribe medications that include specific user warnings, setting Woodwork apart from conventional services.
Arison aims to transform Grindr into a more comprehensive platform, referencing the app as a 'global gayborhood in your pocket' to enhance user experience.
Read at Fast Company
[
|
]