"U.S. District Judge Eumi K. Lee imposed a temporary restraining order that blocks OpenAI from using the word "cameo," as well as any similar-sounding words or phrases, on Sora. The temporary restraining order issued on November 21, 2025 is set to expire on December 22, 2025, at 5:00 p.m. A hearing on the matter is scheduled for December 19, 2025, at 11:00 a.m. As of Monday afternoon, the Sora app still uses the "cameo" language, however."
""We are gratified by the court's decision, which recognizes the need to protect consumers from the confusion that OpenAI has created by using the Cameo trademark," Cameo CEO Steven Galanis said in a statement. "While the court's order is temporary, we hope that OpenAI will agree to stop using our mark permanently to avoid any further harm to the public or Cameo.""
Sora launched with a controversial Cameo feature that allowed users to create deepfaked video messages. The rollout faced earlier disputes, including involvement from the Martin Luther King Jr. estate. Cameo, the celebrity video-message service, asserted trademark rights over the word "cameo" and sought legal relief. A U.S. district judge issued a temporary restraining order on November 21, 2025 that blocks OpenAI from using "cameo" or similar-sounding terms on Sora, with the order set to expire December 22, 2025 and a hearing scheduled for December 19, 2025. Cameo's CEO welcomed the order, and OpenAI disputes exclusive ownership of the word.
Read at TechCrunch
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