Shohei Ohtani, playing for the Los Angeles Dodgers, has made history in Major League Baseball with exceptional performances, earning a unanimous MVP award and becoming the first player to clinch three MVPs. Fanatics CEO Michael Rubin describes Ohtani as a "unicorn," emphasizing his unparalleled contribution to sports business. With a groundbreaking $700 million contract, Ohtani's appeal extends globally, especially in Japan, where his popularity rivals pop icons. This reflects Ohtani's remarkable impact both on the field and in the global sports market.
"When I see the numbers he's doing, what he's doing for the business, I mean, he is truly a unicorn. He is one of a kind."
"Ohtani is like Justin Bieber times 10 over there, so it's probably gonna be insane."
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