The Premier League will no longer participate in the Rainbow Laces campaign, having ended its partnership with Stonewall after eight years. Instead, it plans to create its own inclusion initiative for the 2025-26 season. The Rainbow Laces campaign has been vital in promoting LGBTQ+ inclusion in sport since 2013, utilizing visible symbols like rainbow laces and armbands. Research indicated that the campaign positively influenced sports fans' perceptions of the LGBTQ+ community, with a significant percentage recognizing LGBTQ+ individuals as part of the sports community. The Premier League's decision reflects growing internal expertise in promoting inclusion.
The Premier League is set to discontinue its partnership with Stonewall, ending its involvement in the Rainbow Laces campaign and will establish its own inclusion initiative for the 2025-26 season.
Stonewall's Rainbow Laces campaign has supported LGBTQ+ inclusion in sports since its launch in 2013, yearly promoting equality and acceptance through the visible display of rainbow laces and armbands.
Research shows that 74% of sports fans who saw the Rainbow Laces campaign in 2022 viewed LGBTQ+ people as part of the sports community, compared to 58% of those who did not.
The Premier League's decision to end its relationship with Stonewall is attributed to the development of in-house expertise focused on LGBTQ+ inclusion among the league and its clubs.
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