"Every year the list seems to get longer and leftfield: in 2026, your medal will get you free cheesecake, Lush smellies, socks, steak, pints, and Peleton seshes."
"The first 100 runners to present their medal at La Maritxu on race day will score a free wedge of cheesecake."
"You've got from race day til April 29 to turn up at any of London's 11 Gaucho restaurants with your medal, and be treated to a free steak."
Runners training for the London Marathon can enjoy numerous perks upon finishing the race. Beyond the official race kit, local restaurants and businesses offer freebies to marathon finishers. These include complimentary cheesecake, steak, and other rewards for presenting their medals. The list of available perks continues to grow each year, providing additional motivation for participants. Runners are encouraged to enjoy these benefits without overexerting themselves in pursuit of every offer.
Read at Time Out London
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