At the TCS London Marathon, urine from female participants will be collected and repurposed into crop fertilizer for the third consecutive year, with PEEQUAL's urinals facilitating the process. This initiative aims to cut down on waste and carbon emissions associated with the event. By recycling urine, they plan to create nitrogen-rich fertilizer for wheat, potentially helping to produce bread as a valuable food source. With substantial urine collection projected, the initiative seeks to scale up for future events, promoting sustainability and hygiene.
It's brilliant to think that the nervous wees of thousands of women are helping a good cause. I used to watch guys breeze through and think, Why can't we have that?' Now we do.
We love coming to the TCS London Marathon because we firmly believe that women shouldn't have to choose between starting their race on time or waiting to go to the loo.
Collection
[
|
...
]