"The battle between AT&T and T-Mobile continues, as the latter has released a new ad poking fun at AT&T. The ad aired on live TV over the weekend, though T-Mobile provided us a copy (above). Billy Bob Thornton is back once again, this time defending the Un-Carrier and what it says are unfounded claims about its performance."
"Before we get to the video, let's talk about the fight that led here. This all started about a month ago when AT&T released an ad featuring Luke Wilson that made claims against the Un-Carrier for what it called "Un-Truths." T-Mobile responded quickly, alleging that AT&T used material from the BBB National Programs' National Advertising Division (NAD) to call out T-Mobile."
T-Mobile released a new television ad featuring Billy Bob Thornton that defends its network and mocks AT&T's earlier claims. The spot rebuts accusations labeled "Un-Truths" by AT&T and emphasizes T-Mobile's performance. The dispute began after an AT&T ad featuring Luke Wilson accused T-Mobile of misleading advertising. T-Mobile alleges AT&T improperly used materials from the BBB National Programs' National Advertising Division (NAD) and violated NAD policy restricting use of NAD decisions or abstracts in promotional content. AT&T removed the campaign but indicated willingness to contest the issue in court, prolonging the rivalry.
Read at Android Authority
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