In an interview with Erin Wester, chief product officer at Optimal Blue, she highlighted that while capital markets complexity is often deemed unavoidable in mortgage lending, it doesn't have to be. She emphasized the need for technology that simplifies processes rather than complicating them further. Automation is seen as key to streamlining operations, requiring a willingness from lenders to rethink long-standing workflows. By partnering effectively and adopting the right technology, lenders can achieve significant improvements in efficiency and profitability.
Complexity doesn't have to be the cost of doing business. Yes, the underlying processes are nuanced, but the technology shouldn't be confusing and it doesn't have to be.
Embracing automation is one of the most powerful ways lenders can simplify their operations. Leaning into automation might mean rethinking a workflow.
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