Frances Berwick has been a prominent figure at NBCUniversal, ascending from Bravo's initial focus on film and arts to oversee multiple entertainment channels. As cable faces a significant decline, NBCUniversal has restructured, forming a new group to manage struggling channels, while Bravo and its reality-driven content remain under the company. Berwick will lead Bravo and Peacock Unscripted, merging traditional cable with streaming. Despite this role, Bravo faces its own challenges, including subscription and ad revenue declines, as well as ongoing legal issues regarding talent treatment that could impact its future.
When Frances Berwick started at Bravo in the 1990s, the cable channel was still positioning itself as a hub for 'film and arts.' Berwick climbed the NBCUniversal ladder, eventually growing her domain to all of the company's entertainment cable channels, including E!, Oxygen True Crime, SYFY, USA, and Universal Kids.
Bravo isn't the perfect bet for NBCUniversal's television future. Its cable presence is sagging like most of its Versant counterparts, with an expected decline of 5% in subscribers and 6.5% in ad sales in 2025, per market research firm Kagan.
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