The article discusses the shift in content creation as streaming services, like Hulu, embrace creator-led programming, moving beyond traditional social platforms such as TikTok and YouTube. Danielle Pistotnik, executive producer of "The Secret Lives of Mormon Wives," highlights the challenges of adapting creator content into traditional formats. Although initial skepticism surrounded such shows, a scandal involving a creator garnered network interest, ultimately leading "Secret Lives" to achieve significant viewership success on Hulu, underscoring a growing acceptance of creator-driven projects in mainstream media.
I don't think a YouTube channel would have done it justice. I think it would have felt like a sloppy 'Real Housewives,' said Danielle Pistotnik, a talent manager at Select Management Group and executive producer on "The Secret Lives of Mormon Wives."
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