"I want to talk about something that I feel like maybe is a little controversial,"
"When you have a million followers, but you're getting 30,000 views, this is just not the way it used to be,"
"Saying 'I'm burnt out' from posting Sephora hauls and grwms to employed people is insane."
"Babe. That sweatshirt is $140. That's my entire weekly grocery budget that we can afford for our entire family."
An established beauty influencer with millions of followers described dramatic drops in TikTok views despite large follower counts, likening efforts to connect with followers to "running through mud." Reported view totals fell to around 30,000 while follower numbers remained in the millions. Audience responses included sharp backlash accusing the influencer of being out of touch and highlighting economic disparities. The central concern focused on reduced content distribution rather than a loss of follower enjoyment, signaling that algorithmic reach issues can suppress visibility. The episode aligns with ongoing cycles of influencer fatigue and periodic public contention over platform dynamics.
Read at Fast Company
Unable to calculate read time
Collection
[
|
...
]