Ryanair began operations on July 8, 1985, with a flight from Waterford to London Gatwick. The airline quickly expanded to 15 routes across the UK and established services to Irish regional airports. Under CEO Michael O'Leary, Ryanair adopted a no-frills approach, using a standardized Boeing 737 fleet and focusing on lower-cost secondary airports. O'Leary's strategies included additional charges for various services, contributing to Ryanair's growth as one of Europe's largest airlines. The airline is also known for its bold publicity stunts and controversial management style.
Ryanair introduced charges for everything from checked bags to seat selection and onboard refreshments, reinforcing its 'no-frills' business model defined by low-cost travel.
Under Michael O'Leary's leadership, Ryanair standardized its fleet to a single aircraft type and focused on secondary airports with lower landing fees.
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