The article discusses the evolving marketing strategies of smartphone manufacturers, especially in terms of photography features. In particular, Nubia's Z70S Ultra is highlighted for its focus on 35mm photography, appealing to photographers who value professional-grade specifications. This shift from megapixel emphasis to showcasing sensor sizes and lens capabilities reflects a deeper understanding of consumer preferences. The Z70S Ultra also features a design that resembles professional cameras while retaining smartphone functionality, illustrating manufacturers' efforts to balance aesthetics with usability.
Smartphone manufacturers have shifted their marketing focus from megapixels to sensor sizes and lenses, emphasizing pro camera specs to attract mobile photographers.
Nubia's Z70S Ultra targets photography lovers with a 35mm film equivalent lens, claiming to combine premium photography with smartphone versatility.
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