"As Bad Bunny performed his opening number, "Tití Me Preguntó," at the Super Bowl LX halftime show in Santa Clara, California, Angelenos were greeted by a familiar face - Victor Villa of Villa's Tacos. Weaving his way across the field, Bad Bunny, born Benito Antonio Martínez Ocasio, took a shaved ice piragua from one vendor and handed it to Villa, who stood behind a grill emblazoned with the name of his 8-year-old restaurant."
"Villa appeared in the first number, as Bad Bunny weaved his way through prominent cultural businesses in Latino communities throughout the Americas: a coconut stand, nail tech, table domino players, women builders, the piragua shaved ice man, gold vendors, and hair braiders. "Honestly, it was bigger than I imagined," says Villa. "I didn't have the pleasure of asking Benito why he chose me. But getting to know him over the last three weeks, we both believe that love is greater than hate.""
"Though official viewership numbers have not been released yet, early estimates suggest Bad Bunny's performance will be one of the most-watched halftime shows in history. Villa tells Eater that he was approached in early January by a casting director for the Super Bowl performance, who explained to him that Bad Bunny and his team hoped to represent Los Angeles on stage. After signing an NDA, Villa attended rehearsals cloaked in secrecy; the production team would not allow cameras."
During the Super Bowl LX halftime show in Santa Clara, Bad Bunny performed "Tití Me Preguntó" and interacted with Victor Villa of Villa's Tacos, handing him a shaved-ice piragua as Villa stood behind a grill bearing his restaurant's name. Villa was approached by a casting director in early January, signed an NDA, and attended secret rehearsals. The opening number wove through Latino cultural businesses—coconut stands, nail techs, domino players, builders, piragua vendors, gold sellers, and hair braiders—showcasing Los Angeles community presence. The performance brimmed with symbolism and pro-immigrant commentary, culminating with Bad Bunny naming countries across the Americas.
Read at Eater LA
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