Jonathan Mayers, who co-founded Superfly Entertainment and played a crucial role in creating the Bonnaroo and Outside Lands music festivals, has died at 51. Starting his career in New Orleans, he was instrumental in launching Bonnaroo in 2002, which grew to become a hallmark of music festivals nationwide. This festival not only sold out but redefined festival structures in a modern context. Mayers further contributed to the festival scene with Vegoose and Outside Lands, both of which have been significant in shaping the music festival landscape in the U.S.
Jonathan Mayers, co-founder of Superfly Entertainment and iconic music festivals such as Bonnaroo and Outside Lands, has died at the age of 51.
Mayers played a pivotal role in revolutionizing music festivals, creating Bonnaroo as a model for success amid evolving industry regulations.
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