Mark Messier's GAME 7 brand unveils NHL collection at NHL Shop NYC | EXCLUSIVE | amNewYork
Briefly

Mark Messier's GAME 7 brand unveils NHL collection at NHL Shop NYC | EXCLUSIVE | amNewYork
"Down 3-2 in the Eastern Conference Final against the New Jersey Devils, Messier publicly declared a Game 6 win. Though the Rangers at one point trailed 2-0, Messier scored a natural hat trick to force a seventh game. Less than three weeks later, he scored the Stanley Cup-winning goal in Game 7 against the Vancouver Canucks, bringing the Rangers their first championship in 54 years."
"We think GAME 7 can branch outside the realm of sports and the theoretical or the literal sense of Game 7s, Messier told amNewYork. And ask everybody what their own game seven moment is, and we can teach those learnings for the people that thrived under the pressure. GAME 7 first launched a five-part anthology series on Amazon Prime Video a deep dive into the most famous Game 7s in sports history."
Mark Messier’s two Game 7 performances in 1994 — a natural hat trick in Game 6 and the Stanley Cup-winning goal in Game 7 — defined his legacy and inspired GAME 7. GAME 7 emphasizes thriving under pressure and aims to translate those lessons beyond sports by inviting people to identify their own Game 7 moments. The brand launched a five-part anthology series on Amazon Prime Video exploring famous Game 7s. GAME 7 unveiled its first officially licensed NHL apparel collection at NHL Shop NYC with Centric Brands, featuring Rangers and other NHL team designs and drawing hundreds of fans to the launch event.
Read at www.amny.com
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