"Tax season is usually just something that lives on your laptop and your kitchen table, but TurboTax is about to change that. The tax-prep giant is opening its first-ever flagship storefront in SoHo this month, making one of life's least glamorous chores into something you can do in person, in one of New York's buzziest neighborhoods to boot. The new store will open to the public on Saturday, January 17, at 463 Broadway by Grand Street, bringing in-person tax help to the heart of downtown."
"Inside, the space is a calm, work-friendly environment for getting your taxes done without distractions. You'll be able to meet with experts, ask questions in real time and use the company's AI-powered platform to handle the heavy lifting. The opening also comes at the perfect time: the IRS is now pushing taxpayers to prepare earlier and lean more heavily on digital tools like online accounts and direct deposits."
TurboTax is opening a flagship storefront in SoHo on Saturday, January 17 at 463 Broadway by Grand Street to provide in-person tax help. Customers can book appointments with tax experts, use familiar digital tools, and get second opinions on returns. The store targets commuters, shoppers, and freelancers handling 1099s, aiming to make tax prep less intimidating through convenience and visibility. The interior offers a calm, work-friendly environment for focused tax filing. The location pairs human expertise with the company's AI-powered platform, aligning with IRS encouragement to prepare earlier and use digital tools like online accounts and direct deposit.
Read at Time Out New York
Unable to calculate read time
Collection
[
|
...
]