ProPublica didn't just prove nonprofit journalism could work - it changed how investigative reporting is measured - Poynter
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ProPublica didn't just prove nonprofit journalism could work - it changed how investigative reporting is measured - Poynter
"They were interested in donating $10 million a year to support investigative reporting, and they were talking to everyone they knew in journalism ... to get advice on what to do."
"Steiger's ideas were a significant departure from existing models. At the time, the most prominent investigative nonprofits... either worked through freelancers or produced reports that other outlets would cover."
The article outlines the origins and impact of ProPublica, a nonprofit investigative journalism organization founded with the intent to revive a declining industry. Marion and Herbert Sandler's initial philanthropic investment of $10 million a year laid the groundwork for a web-based newsroom that ensured stories were easily accessible to a broader audience. Founding editor Paul Steiger's approach revolutionized the shareability of investigative stories, significantly influencing journalism by allowing other news organizations to republish ProPublica's in-depth reports, enhancing visibility and accountability in news coverage.
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